Knowing how to choose a niche for affiliate marketing is critical and serves as the linchpin of your strategy, shaping the products you promote, defining your target audience, and influencing your earning potential.
A well-selected niche, aligned with your interests and expertise, not only increases your chances of conversion but also helps you stand out in a crowded market.
In this blog, I will show you:
- Tools to help find and choose your niche.
- How to choose a niche for affiliate marketing
- Top affiliate marketing niches in 2024
Tools To Help Choose A Niche For Affiliate Marketing
To help choose a niche for affiliate marketing I use the help of a few online tools. By using these tools we can see further information into niche categories, niche competition, and keyword competition as well.
Once we have this information we can make a more informed decision on which niche we could or should use.
With any luck, you may stumble across a few 🙂
Tools to Help Choose a Niche for Affiliate Marketing:
- Wealthy Affiliate ( Free Account ) and its AI Niche-Finder tool.
- Jaaxy keyword research tool.
- Google Search
All of these tools are free and will not cost you anything. Upon making a free Wealthy Affiliate account, you will have access to their AI niche finder and 30 free searches with their Jaaxy keyword research tool.
How To Choose A Niche For Affiliate Marketing
Step 1: Make your free account with Wealthy Affiliate
Step 2: Enter a passion, hobby, or interest into the Wealthy Affiliate niche finder
Step 3: Hit enter and choose a niche from the AI-generated list.
Step 4: Do this for 5 – 10 different niches
Step 5: Enter each niche keyword into Jaaxy to find niche and niche keyword competition.
Step 6: Choose a niche for affiliate marketing.
These are the steps I take online to find new profitable affiliate marketing niches. I also cross reference Google search results for each keyword to see what shows up in search results.
Fewer results based around ANY given keyword is better.
Step 1: Make A Free Wealthy Affiliate Account
The Wealthy Affiliate is an online affiliate marketing training platform that teaches anyone how to start, run, and grow a successful affiliate marketing business online.
Click the banner and make your free account to get access to the niche finder.
Step 2: Use The Wealthy Affiliate Niche Finder Tool
Once you have made a free account with Wealthy Affiliate you can access the niche finder tool.
This tool will help narrow down your selection.
- Once you have accessed the niche tool finder you can enter any one of your chosen passions, hobbies, or interests.
- This may include specific words or phrases.
- For this example, I will enter the keyword “Golf. Here are the results:
Choose any of the selected golf niches that align with your interests.
Select ALL the niches that you feel might be usable for your affiliate marketing website.
Write these down or copy and paste them into WordPad or sticky notes.
For this example, I will use the niche keyword “Golf Carts.
Step 3: Research Your Keywords With Jaaxy and Google Search
In your Wealthy Affiliate back office, click the basket in the top right corner. This will display the Jaaxy tool link.
Click on the “Jaaxy tool.
From here, we can enter our keywords.
Enter your keyword
Once you have loaded up Jaaxy, enter your keyword in the search bar and hit enter.
Jaaxy will display a list similar to this one here:
Jaaxy has displayd a list of our keyword and other closely related keywords.
We also see some data that is very useful in helping us decide if this niche is a good idea or not for affiliate marketing.
The columns we need to pay close attention to are these ones here:
- The “Keyword column – The specific keyword
- The “Avg column – Average searches for that keyword every month.
- The “QSR column – Quotated search result, the amount of other competing websites for that keyword.
- The “Domains column – If that keyword is available for purchase as a domain name.
“Gold carts keyword is search on average 44,898 times per month on Google.
It has a QSR score of 330 which is extremely high, and the domain name is taken.
I can also tell from the other related keywords this is not a good niche to choose as the competition is very high.
The Ideal Niche Keyword
Adement to find a good niche based in the “Golf niche, I have done some digging around and found a beauty of a niche to enter.
A good niche keyword should have a good amount of traffic for related keywords, have a good amount of available domain names associated with that niche or keyword, and have low competition scores for related search terms.
This is the keyword I would choose if I were to choose a niche for affiliate marketing.
“Gold Grass Seed.
These are the Jaaxy keyword research tool results.
I have red-dotted all the low-competition keywords for you to see.
The keyword domain names are available for almost all of the search terms.
Not overly high on the monthly traffic for any one keyword, but writing blogs targeting these keywords will bring in a combined total amount of much higher traffic.
THIS IS THE KEYWORD I WOULD BASE MY GOLF NICHE AROUND
= GOLF GRASS SEED
In fact I have just bought the domain name as this was too good of an opportunity to pass up… Sorry… you will have to find another.
Do this for each and every one of your keywords in your original list. Keep in mind you can search for keywords in more than one niche if you have a few passions or interests, and you never know what keywords you will uncover through you research.
I mean today I found “Golf Grass Seed
I will build this site out with types of grass seeds for golf. Grass fertilizers, etc.
Searching These Keywords In Google Search
After I have found a list of great keywords that have low competition and good search volume, I will enter these into Google search to see the result.
This will show me a few details regarding the keyword, and competition.
What this search will show me:
- Is there anyone running ads for this keyword?
- Are there other websites ranking for this keyword?
- How many websites and how big are these website ranking for this keyword?
- An overall view of our competition.
Once I have done this for every keyword on my list I will make a decision on my niche.
Top Affiliate Marketing Niches In 2025
As we step into 2024, certain niches stand out for their profitability and growth potential. Let’s explore the top affiliate marketing niches of 2024:
- Health and Wellness: Products related to fitness, weight loss, supplements, and general well-being.
- Personal Finance: Credit cards, loans, budgeting tools, investment platforms, and financial advice.
- Technology and Gadgets: Promoting the latest tech products, gadgets, and software.
- Beauty and Fashion: Cosmetics, skincare products, clothing, and fashion accessories.
- Home and Garden: Furniture, home decor, gardening tools, and home improvement products.
- Travel: Flights, hotels, travel gear, and vacation packages.
- Parenting and Family: Baby products, parenting guides, and family-oriented services.
- Education and E-Learning: Online courses, educational materials, and e-learning platforms.
- Pets: Pet care products, pet food, and accessories.
- Sports and Outdoors: Sporting equipment, outdoor gear, and related products.
Words of advice: Popular niches like these ones can have high competition which means you will have a hard time breaking into the market.
Sometimes popular is not always the best!
Building Your Affiliate Marketing Business
If you are looking at building a successful online business I strongly recommend the Wealthy Affiliate training platform.
It is this platform that taught me how to start, grow, and run a successful online affiliate marketing business.
They offer a free starter membership, and the training is taught through easy-to-follow training video tutorials.
Having a clear and guided path is crucial to being successful online, and all the tools are included in the paid membership plans at Wealthy Affiliate.
The free starter membership has limited features and tools however this is a great place to start…as it’s free!
Summary
Learning how to choose a niche for affiliate marketing can be learned by following this guide.
If you need help at any stage please do message me through my Facebook page, or leave a comment below and I will be sure to read and/or reply.
